Marketing that knows
your fans.
Email, SMS, and WhatsApp campaigns from one editor. Connected to your shop, your smart links, and your CRM - so every message lands with context.
Mailchimp doesn't know your fans bought vinyl last month.
Your email tool and your shop don't talk to each other. You can't segment by purchase history, you can't trigger post-purchase flows, and you're paying for a generic tool that doesn't understand music.
How SoundOps solves this.
Visual section builder
Drag-and-drop email editor with 19 section types: hero, image-text, streaming links, featured release, social icons, and more.
SMS & WhatsApp
Send campaigns across email, SMS, and WhatsApp from one editor. All channels included on every plan.
Automations
Visual workflow builder with drag-and-drop. Trigger on events, add wait steps, conditions, approvals, and multi-channel sends.
Dynamic segments
Build audience segments with filter rules. Engagement, purchase history, tags, lifecycle, location, and more. Live preview with count.
A/B testing
Test 2-4 email variants. Split your audience, track per-variant stats, and auto-select the winner.
Deliverability scoring
30+ checks across subject, content, HTML, links, and sender. Live score updates as you write.
22 template presets
Release announcements, event invites, newsletters, and more. Asset-linked presets auto-populate from your releases and events.
Subscription topics
Granular email categories. Fans choose what they want to hear about. Per-topic unsubscribe, not all-or-nothing.
Custom sending domain
Send from your own domain (e.g. info@your-label.com). DKIM verification via AWS SES for better deliverability.
Connected to your shop
Your email tool knows your fans bought vinyl last month. Segment by purchase history and trigger post-purchase flows.
Compliance built in
Quiet hours, frequency caps, suppression lists, bounce/complaint handling, and double opt-in. GDPR and PECR ready.
Preference centre
Branded page where fans manage email topics, SMS, and WhatsApp opt-in. Reduces unsubscribes by giving fans control.
Ready to launch your
music platform?
Start your 14-day free trial on Starter - you won't be charged until the trial ends.